37 Signals & Apple
October 23rd, 2006
Talking about impressive videos, having met David and Jason on Copenhagen in 2005, during their “Building of Basecamp” workshop, I can assure you, these guys are as much mac addicted as I am, so it comes with no surprise this video at Apple site, a mix of interview with a first person explanation why Macs helped their business, in these case the products developed by 37signals.
Its nice to see some well made software get its share of support from a company like Apple, a company that always search for simpler ways of working too it kind of fits in, doesn’t it? 
Entry Filed under: Mac, Ruby (& Rails), Tech News
2 Comments Add your own
1. Andre Medeiros | October 23rd, 2006 at 12:01 pm
I couldn’t be less surprised about that. Keep in mind that 37Signals is the one behind Rails, and that anyone who’s anyone in “Rails land” has to use a Macbook + Textmate (read this). Believe it or not, Apple had a spike in MacBook sales because of the hidden price tag Textmate has (read 2500 for a MacBook).
It’s in their best interest
2. Pedro | October 23rd, 2006 at 12:14 pm
Of course it’s in their best interest, nothing in Business isn’t. But writing that you have to be a user mac to use Rails isn’t correct at all, I know quite a lot of people using it on other unix enviroments like Linux for instance. Plus, resuming the increase of sales of Macs with a simple application like TextMate sounds a bit naive to me… no?
Mac OS X is a true development platform meaning it has built in a bunch of features that make a whole lot easier developing on it.
I personally use TextMate for Perl Programming, and I do recommend it to a whole lot languages other than Ruby. Just try it out, but really try it, and then decide which is going to be your editing application next!
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